Rihanna gets kinda lewder than usual during her performance at V Festival 2016

This years V Festival was headlined on day one by Justin Bieber, and then day two by Rihanna. Other acts featured SIA (who has written a few songs for Rihanna, although has also been topping the charts as herself), David Guetta, Little Mix, All Saints, Foxes, Rita Ora, Big Sean, and DNCE were also some of the bands who performed.

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V Festival, often referred to simply as V Fest or VF is an annual music festival held in England during the penultimate weekend in August. The event is held at two parks simultaneously which share the same bill; artists perform at one location on Saturday and then swap on Sunday. The sites are located at Hylands Park in Chelmsford and Weston Park in South Staffordshire. Although predominantly a rock music festival, a wide range of musical genres are accepted; in recent years pop acts have become more common.

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The “V” represents the Virgin Group, with the event being sponsored by Virgin Media. It was originally televised by Channel 4 from 1997 to 2013, predominantly on their sister channel 4 Music, it was then televised by MTV from 2014 to 2015 and for the 2016 edition of the festival it was televised by Channel 5.

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The idea for V came in 1996 when Pulp’s front man Jarvis Cocker said that he would love to play two outdoor venues in two days. Pulp’s promoters got together and came up with the idea of putting the gig into Victoria Park Warrington and Hylands Park Chelmsford giving fans in both the North and South a chance to see the band. Then came the idea of adding more bands to the bill, putting on a second stage and letting people camp for the weekend. In the end Victoria Park was just too small for 3 stages and camping.

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So in August 1996 there was one day of artists in Victoria Park and 2 days at Hylands Park with camping. The northern leg of V97 was switched to Temple Newsam, Leeds to provide room for camping and three stages. In 1999 the Northern leg of the festival was moved to Weston Park in Staffordshire, and has remained there since.

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Previously it had been held at Temple Newsam in Leeds, before being replaced by Carling’s Leeds Festival. Originally, the festival took the name of the current year, with the first festival being named “V96”. Since 2003 it has been known as simply the V Festival. Its weekend format, low queuing times and professional organisation have given it a loyal audience. The festival sold out in record time in 2006.

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Mel C, Dido, and N.E.R.D. have all performed at the festival, and both Razorlight and Faithless performed in 2006. V showcases a mix of British and international musicians, from up-and-coming bands such as Coldplay in 2000 and the Kaiser Chiefs in 2003 and 2008, and glam rockers El Presidente in 2005, to veteran crooner Tony Christie. Girls Aloud also performed at the 2006 show, and received rave reviews for their performance. V97 was the first V Festival to be webcast. This was audio-only, and had about 30,000 unique listeners.

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